THE MOST BEAUTIFUL HOME DÉCOR PHOTOS
Chez soi is Québec’s home décor newsmagazine, showcasing the brilliant know-how of designers.The magazine’s mission is to bring readers news on thelatest trends in interior design in Québec—with exclusivephotos of unmatched quality—as well as special reportson the different rooms in the home, along with plentyof expert advice on decorating them.
Each issue of Chez soi also features a number of columns on design in general as well as lifestyle trends,including a section devoted entirely to the art ofentertaining.
576 000 READERS PER MONTH
- 73% are female
- 66% are between 35 and 64
- Average age: 46
- Average household income: $83,231
- 72% are homeowners
- 38% have children under 18
Source: PMB Fall 2011, Total Canada 12+
CHEZ SOI REACHES UPSCALE CONSUMERS
TARGET GROUPS
READERSHIP
% READERS
INDEX
Adults 35-64
337,000
68 %
137
Women 35-64
246,000
49 %
202
Women 35-64 homeowners
195,000
39 %
214
Women & household income $75 K+
175,000
35 %
224
MOPES (managers, owners, professionnals, executives)
122,000
25%
143
Source: PMB Fall 2011, French Quebec 12+
